All-In-One, Labor Saving, Gravity Feed Merchandising System
Builds In-Store Profits of Multiple Products
COLLEGE
POINT, New York -- Designed and produced
by Display Technologies to minimize labor costs
and maximize net profits for the grocery retailer,
the versatile Visi-Floor™ System was recently
introduced by Trade Fixtures LLC as a total merchandising
solution to display a multitude of different
products throughout the store. The innovative,
easy-to-install gravity-feed system is distributed
by both Trade Fixtures, a leading manufacturer
of bulk food merchandising systems, and its parent
company, Display Technologies, a leading, international
designer and manufacturer of retail point-of-purchase
displays.
The Visi-Floor System
is ideal for merchandising labor intensive categories
such as HBA, refrigerated products, salad dressings,
automotive supplies, and a variety of food categories.
Recent reports indicate
the cost of retail labor accounts for 12 percent
of retail operating expenses and over 50 percent
of the gross margin. Shelf-stocking is the most
labor-intensive retail activity, and the Visi-Floor™ solves
many of the merchandising challenges that retailers
face today.
Ideal for both warm
and cold merchandising, the patent-pending Visi-Floor™ offers
total versatility, enabling the retailer to customize
its shelves to display nearly any consumer packaged
good, in any section. The gravity feed feature
saves labor costs by eliminating constant fronting,
reducing inventory checks and delivering easier
product rotation. Easy to install and maintain,
the system features self-lubricating, injection-molded
technology that enables products to literally glide
off the shelves into consumers' hands.
The Visi-Floor™ System
offers a multitude of benefits...
-- INVENTORY MANAGEMENT.
Gravity Feed angular design positions packaging
closer to the shelf front, eliminating constant
fronting with a neat, orderly presentation that
makes counting stock quick and easy, without reaching
deep into the shelf. Packaging remains upright
and front-faced, resolving the issues of perceived
out-of-stocks and unreachable products.
-- EASIER ROTATION.
Its Gravity Feed creates Easier Product Rotation
to keep product fresh, making stocking and restocking
quick and easy.
-- INJECTION MOLDED
TECHNOLOGY. Trade Fixtures introduces an injection
molded technology so advanced the system actually
lubricates itself, enabling products to literally
glide off the shelves into consumers' hands. Internal
lubricants emerge over time, keeping the system
working flawlessly for years, minimizing maintenance
costs and expense.
-- MULTI-PRODUCT
DISPLAY. The flexible system adapts easily to cartons
or multi-packs, heavy or light products, narrow
or wide packaging, refrigerated and freezer goods
or warm merchandise. The retailer can customize
its shelves to display nearly any consumer packaged
good-- from food, beverages, and health and beauty
products-- to pet foods/supplies, condiments, automotive
supplies, and more. It accommodates nearly every
shape and style of packaging-- from bottles and
cans, to boxes and angled tubes, and everything
in-between.
-- EASY-TO-INSTALL.
The Visi-Floor™ installs quickly and easily
on your existing gravity feed shelving, or can
be modified, with optional adapter brackets, to
convert flat shelves to a gravity feed angle.
-- PRODUCT VISIBILITY.
Its clear front enhances total package visibility,
creating sweep resistance to more costly products
which can be viewed quickly and easily by consumers,
within the display.
-- TIME-TESTED
DURABILITY. The Visi-Floor™ is crafted using
the same state-of-the-art technology used to manufacture
the award-winning Visibility Slide®, a beverage
system with over 5 million units installed worldwide.
The beverage organizer is a tested, durable system
that has no breakable mechanical springs or tabs.
-- STRONG SELL-THROUGH.
Clean modern design maximizes sales appeal and
offers a smooth, steady flow of products.
-- DESIGN FLEXIBILITY.
The system easily adapts to shelves ranging in
width from 24 to 48 inches, and a depth of 16 to
42 inches. The system offers modular components
(dividers, front lips and back stops) that assemble
in a snap and enable the retailer to customize
its shelf-set with endless configurations and design
combinations.
-- OPEN-FLOOR
DESIGN remains clean, maximizing air flow in cold
vaults and refrigerated sections. Its smooth linear
feed assists stock rotations according to "use-by" dates.
The Visi-Floor™ is
readily available for immediate delivery anywhere
in the world.
For more information
on the new Visi-Floor™ System, please contact
Trade Fixtures or Display Technologies.
Trade Fixtures is
based at 1501 Westpark Drive, Little Rock, Arkansas
72204.
Tel. 1.800.872.3490
or 501.664.1318 Fax 1.501.664.9253. Visit
www.tradefixtures.com.
Display
Technologies is based at 111-01 14th
Avenue, College Point, NY 11356. Tel. 1.800.424.4220.
Fax 718.321.1932.
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